Survivorship Bias: Lessons from Failure and the Paths Beyond

Event Details

Date: 19 Apr 2020
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Survivorship Bias: Lessons from Failure and the Paths Beyond

Sunday, April 19, 2020

03:00 PM - 04:00 PM Gulf Standard Time

Contemporary discussions around supporting MSMEs and educating them on market risks come from analyses of success stories in the small business realm. What is missing from these conversations is an analysis of why more MSMEs fail than succeed, and what lessons can be imparted from failure to create a culture of strategic planning and prudence for MSMEs to prosper.

This webinar will aim to:

  • Explain the concept of survivorship bias and contextualise it in the business world,
  • Discuss case studies or stories of failures within MSMEs, or the most common reasons MSMEs fail
  • Derive strategic lessons from past failures to help MSMEs, both established and new, to create a roadmap that can prevent similar failures and pitfalls.


Reim El Houni

YAL Member, CEO & Founder
T122 Films, dubai On demand


Click HERE to register


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