Today, platforms are more powerful than publishers
Get an overview of the broad landscape where influence happens and the strategic implications of each of the platforms and publisher trends. Join Edelman’s Middle East CEO, Omar Qirem, as he reflects on how people consume information and craft stories in the new ecosystem in authentic and engaging ways. Learn tips and tricks that will help you navigate and own storytelling in a platform age.
Understand the strategy behind storytelling
Develop and deliver messages and stories that are newsworthy, compelling and relevant to your audience
Master how to manage and control the flow of an interview
Exercises with feedback
CEO – Edelman Middle East