Building Your Own Story

Today, platforms are more powerful than publishers

Get an overview of the broad landscape where influence happens and the strategic implications of each of the platforms and publisher trends. Join Edelman’s Middle East CEO, Omar Qirem, as he reflects on how people consume information and craft stories in the new ecosystem in authentic and engaging ways. Learn tips and tricks that will help you navigate and own storytelling in a platform age.

Workshop Objectives : 

Understand the strategy behind storytelling

Develop and deliver messages and stories that are newsworthy, compelling and relevant to your audience

Master how to manage and control the flow of an interview

Exercises with feedback

Speaker : 

  Omar Qirem

  CEO – Edelman Middle East

  Edelman 

  VIEW SPEAKER FULL BIO HERE