Rawform is a UAE-born innerwear and essentials brand built on one simple belief: comfort should feel effortless.

We design minimalist pieces for men and women that sit close to the skin and quietly improve your everyday routine - clean lines, soft touch, and nothing unnecessary.

Our collections focus on premium bamboo-based fabrics chosen for their breathability, smoothness, and lightweight feel, making them ideal for warm climates and busy lifestyles. Each piece is made to move with you, hold its shape, and stay comfortable from morning to night. We pay attention to the details that matter: flexible stretch, smooth finishes, and fits that feel supportive without feeling restrictive.

Rawform is committed to making kinder choices wherever possible.

We work with responsible manufacturing partners and aim to reduce waste through considered production, streamlined packaging, and long-wearing design.

To us, sustainability isn’t a trend, it’s a set of practical decisions that add up over time. More than a product, Rawform is a mindset: choosing better essentials, living with intention, and feeling good in what you wear. Starting with the layer most people overlook. This is comfort that doesn’t shout. It simply fits, breathes, and supports you, every day.