September 18 & 26, 2016

The Dubai Business Women Council hosted the first two sessions out of the 8 week Digital Marketing course which is being delivered by Namita Ramani, Founder & CEO - Above Digital.

The first workshop was an Introduction to 360 Degree Digital Marketing Solutions and which outlined the four pillars of digital marketing: Website, Blog & Content, Advertising and Email Marketing.

DBWC members learned how to optimize their websites and convert visitors to customers during the second workshop which mainly focused on the importance of design and functionality elements of a website in increasing conversions and obtaining higher ROI.

Namita also case studied the members’ websites and gave them tips on how to improve the look and functionality of their websites. DBWC Members learned how to tweak their website with minimal changes and bring in more visitors to their landing pages.

The third workshop will take place on October 12, 2016 and will discuss content, creating content calendars and best practices for blogs and social media. Join the Dubai Business Women Council to get access to these workshops .visit our website for more details: www.dbwc.ae or contact us info@dbwc.ae