The Dubai Business Women Council members gained a lot of information on the People, Planet and Profits session that was conducted by Leena and Tariq Al Olaimy Founders of 3BL Associates that helped our members to re-imagine a more sustainable & regenerative Middle East. Our members were able to find their corporate superpower that positively impact people and the planet in ways that also enhances their profits. Last May 24, the ladies of DBWC learned how to innovate and strategically “do good” beyond just philanthropy.